Retail Industry - B2B2C Buying Momentum

A Focus on Adapting to Changing Consumer Expectations

To be successful in retail industry markets, companies need to understand what’s creating urgency and driving buying momentum among stakeholders. 

Get the data on top trends related to adapting to changing consumer expectations and how to personalize your value prop to retail industry buyers around their top-of-mind concerns.


Insights to reach retail industry buyers, including:

updated Pockets of buying momentum
updated Trends and key takeaways
updated Four key areas of concern
updated Retail industry persona map
updated Discovery themes
updated And more!


updated slide 4
win2023 blue swish

Unlock Your Personalization Potential

“According to Gartner Research, companies with lifecycle personalization around buyer roles and goals grow 2x faster”